Conscious Fashion Tech Update | June 2019 | The Lead Innovation Summit, The Leading 100, Balanced Fashion Blockchain Event on YouTube & More

Dear Friend,

I'm happy to announce that my friends at The Lead are extending a special discount of 15% off their already discounted pre-registration rate for their incredible The Lead Innovation Summit on July 9-10 in Brooklyn. To reserve your pass, click here and use the code "CFTN15"

I've attended the first The Lead Summit last year, and it invited the top of the top from the fashion and retail innovation community and held informative panels and talks on the array of innovation-centered topics. Must go for anyone who's serious about setting their foot forward in their fashion tech & retail tech game.

They've recently published  The Leading 100, The Lead's annual research list recognizing the break-out technology start-ups driving innovation across the fashion & retail industry. They all share such notable characteristics as high growth, rapid investor value creation, innovative business models and cutting-edge technologies. These companies are set to transform retail across all its fields. 

On the less broad industry topic - but, still, very important to me, I've published exerts from The Future of Blockchain for Fashion event I hosted back in May in NYC. Watch these videos with me speaking all things technology, circularity, transparency, traceability, and fashion digitalization with Neliana Fuenmayor, founder of A Transparent Company and Fabian Vogelsteller, co-founder of Lukso. This is the first time I know of this type of event was held in such an honest, authentic and open way. I am beyond grateful to Fabian being in NYC for blockchain week and making time to speak at our event and to Neliana for making a special stop in NY during her US travels to be part of this event. Please do share this link with anyone who you feel would benefit from watching these videos, you will find a lot of knowledge and tips that are only usually shared during consulting sessions.

As if these two announcements are not enough, on my another YouTube and my IGTV channel, this week I completed the personal part of the series "[Fashion] Revolution Starts Within", where, in 9 videos, I've been sharing some of the most memorable and eye-opening stories of garments that I own, that reveal certain patterns and stories in my mind that cause pain, thus expired and no longer relevant in my life or, on the other hand, stories that I still cherish and keep because they give me joy. 

Me sharing those stories is aimed to raise a question in YOUR mind, what types of stories your fashion items tell about you? This is a personal development exercise that I believe is crucial for anyone who's interested in engaging in conscious consumption. The first step of the consciousness revolution starts within, and the results of our self-inquiry work through our closets specifically affects the fashion industry. 

 My next step in this series is to spread the word about this #BalancedFashion & #ClosetStories movement by interviewing different people about their stories behind clothes and how these stories tie into their personal and spiritual development....and the shifts in life happened since the time they purchased certain items. This movement is set to raise the awareness of the topic of conscious consumerism and learn to appreciate the value of items that we own.

Stay tuned for more content to come out in the next months!
E-mail me if you feel drawn to join the #ClosetStories movement early and be featured on my [Fashion] Revolution Starts Within YouTube Series.


High Consciousness: Where is our industry heading?

  • This clothing brand’s new repair program shows that the future of fashion can be circular - Fast Company 
  • 5 ways to fix fashion's biggest pollution problem - Vogue Australia
  • Sustaining Voices Podcast: Funding Sustainability Innovations - Sourcing Journal
  • Why Luxury Fashion Sees the Sustainability Movement as an Opportunity - Fortune
  • WTF is a circular economy, and can it stop fashion trashing the planet? - Dazed
  • Tracking sustainability’s rise as one of fashion’s favorite words - Vogue Business
  • France to ban destruction of unsold consumer products - The Guadian
  • How Gucci And Chanel Are Evolving Through Tech-Powered Personalized Experiences - Forbes
  • Can Rental Fashion Make Our Wardrobes More Sustainable? - Refinery 29
  • It’s time for fashion to remove toxic chemicals from clothing - Vogue Business
  • World’s first digital-only blockchain clothing sells for $9,500 - Forbes
  • AI + Human Creativity: The Future of Merchandising - The Next Brick
  • Forget digital versus physical: The future is programmable - Vogue Business

What do we need to know to prepare for the shift?


    Please note: I'm limiting the number of events I'm featuring in this email to increase the quaity and value of this email. If you feel that your event or event series should be featured here - email me.

    Now till June 28th

    Good Stuff

    Good Stuff is a pop up experience of living well in the circular economy, it will feature “good new” clothing and home goods (sustainable/ethical), “good used” (curated/appealing), and “good fixes” (repair and service for what you love), and “thoughtful stuff,” a series of deep-dive panels, hands-on workshops for adults and children, and wildcard events. Price: Free Location: South Street Seaport, 203 Front Street

    Sunday, June 9th

    4:00pm - 6:00pm Summer of Sustainable Style: Swap It Like It's Hot

    Join the swap movement, keep our closets clear, and help good stuff stay in circulation locally! Price: Free Location: South Street Seaport, 203 Front Street

    Sunday, June 16th

    6:00pm Blockchain projects for Sustainable Development Goals and Impact Investing

    Come to hear developers give a short review of useful blockchain projects in the different contexts of the UN Sustainable Development Goals and Impact Investments. Price: Free Location: Brooklyn Law School 250 Joralemon Street Brooklyn, NY 11201

    Tuesday, June 18th

    5:00pm The NEW Sustainable Fashion Community Meeting

    Join the NYC Fair Trade Coalition every 3rd Monday of the month for an evening of planning, organizing, and collaboration. Learn how to get involved and push the sustainable fashion movement forward! Price: $8 – $100 Location: LIM College 216 E 45th st

    7:00pm #SustainingSustainable: Social Strategy

    This month for #SustainingSustainable, we’re bringing you a total powerhouse of digital marketing answers. Harineta Rigatos manages a digital audience in the millions, and manages campaigns with mega influencers and brands around the world. She’s a story-telling- relationship-building whiz kid and we all get the opportunity to learn from her experiences. Price: $20 Location: WeWork 368 9th avenue

    Thursday, June 21st & Friday, June 22nd

    NYCxReuse Conference + Expo (Buy tickets here and here)

    Organised by @donateNYC,#NYCxReuse- NYC's first all-reuse event on June 21st- will feature a panel on textiles & highlight creative ways in which organisations can integrate reuse to #closetheloop. Here is the list of headline panels on the first day and here's a list of Community Fest Participants. Price: Conference: $15 – $50 Expo: $3.50 – $5 Location: Metropolitan Pavilion, 123 West 18th Street

    Thursday, June 21st 

    3:30pm Masterclass: Build Sustainable Startup with Lean Canvas

    This is a masterclass focusing on introducing you as to how lean business model canvas can elevate your understanding of innovation best practices and the intra-corporate entrepreneurial skills needed to lead innovation projects, teams, and strategies. The Lean Canvas is more actionable and entrepreneur-focused. It deeply focuses on startup factors such as uncertainty and risk. In this masterclass, the aim is that you can capture a 1-page diagram of your startup vision efficiently. Price: $33 Location: TBA

    Saturday, June 23rd

    2:00pm - 3:30pm Workshop: Clothing Care with Elizabeth Cline 

    Elizabeth Cline, author of Overdressed and now The Conscious Closet, will explain how to care for your clothing with a dramatically reduced environmental impact. You'll save time on laundry and your clothes will look far better for longer. This workshop covers how to remove and prevent pills from knits and sweaters, hand wash delicates and reshape clothing, freshen garments between wearings, evaluate when garments truly need laundering, and tips on removing stains and laundering without the use of chemically-intensive stain removers and detergent. Price: Free Location: South Street Seaport, 203 Front Street

    Tuesday, July 9 - Wednesday, July 10

    The Lead Innovation Summit

    I've attended the first The Lead Summit last year, and it invited the top of the top from the fashion and retail innovation community and held informative panels and talks on the array of innovation-centered topics. Must go for anyone who's serious about setting their foot forward in their fashion tech & retail tech game. To reserve your pass, click here and use the code "CFTN15" special discount for Balanced Fashion Newsletter readers for 15% off the already discounted pre-registration rate. Location: Brooklyn


    Stay Inspired,

    Nataliya Makulova 
    Founder of Balanced Fashion, Conscious Fashion Tech Consulting Agency
    Follow Nataliya on Instagram